Have you heard of The 13 Keys to the Whitehouse?  If not, check it out here.  The 13 Keys model is a retrospective (historical) predictive model for determining the outcome of presidential elections.  The 13 Keys have retrospectively predicted the 1860-1980 and forecasted the 1984-2012 elections.  Predictive models work! Based on my very active and current knowledge of the political landscape, applying The 13 Keys, if the election were held today it would be a very close race... no elephant or donkey landslide!  However, the near-term outcomes of the Iran nuclear deal may very well be the tipping point sans all the other rhetoric.

Vestrics, a Smarter People Planning partner, just released their third book: Optimize Your Greatest Asset – Your People: How to Apply Analytics to Big Data to Improve Your Human Capital Investments by Gene Pease, their Founder.  Vestrics is a predictive analytics and workforce optimization solution provider.  As with all Vestrics books, there is a plethora of background research, case studies, applied techniques, and industry expert POVs.